Legat de tema de preselectie de la proba de PR (Olimpiadele Comunicarii), am gasit de curand doua campanii de comunicare pe tema obezitatii:

• Get moving America! - Organizatia Pan Americana de Sanatate
• o campanie a celor de la KidsPeace

C.T. O’Donnell II, Presedinte & CEO KidsPeace declara pe site-ul organizatiei: “Sometimes, it’s what’s eating our kids. America has more diets and more diet advice than any nation on earth, but our kids keep getting bigger and bigger. We will never win this battle until we help kids eat right AND solve the emotional roots of overeating.”

Tot despre obezitate in spotul (PSA-ul) Get up and play, An hour a day (in rolurile principale Shrek si Donkey)

(4 voturi, medie: 3.75 din 5)

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Publicat Wednesday, 28 March 2007 la ora 2:20 am in Relatii Publice. Urmareste comentariile acestui post cu feed-ul RSS 2.0.